Integrate the up, the middle and the down stream of film and television industry.
Purchase film and television production, distribution and advertising enterprises with huge development potential. Improve the advantages in film and television content production of Lead through endogeny, joint venture as well as cooperation.
Create three plates of business of Lead Eastern Strengthen and improve the capability of film and television content production, along with actively purchasing quality IP.
Through merger, joint venture and business cooperation, expand in three areas of content, channel derivative products, to realize the layout of three plates-content+ channel+derivative .
Create the whole industrial chain cross-country enterprise of film, TV and culture.
Internationalized layout: Hollywood, Korea, India, Hong Kong areas.
Discuss cooperative chances with industrial leadership, and actively participate in internet and mobile media operation, strengthening the control on internet copyright and value of internet copyright.